2020 Is a Banner Year for Boat Sales

  • PWC, or Personal Water Craft, sales are up 2 percent
  • Pontoon sales are up 9 percent
  • Fishing boat sales are up 10 percent
  • Saltwater fishing boats, tow boats, cruisers, and yacht sales are up 11-15 percent
  • Outboard engine sales were up 15 percent in August when compared to last year.

Taking time during the pandemic on the water

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The overall picture is showing that people have been enjoying some of the pandemic-pause on the water when possible. Of course, the warmer weather months are now changing to winter weather months. So, sales are expected to trail off a bit, as per usual. But, so far this year, boat sales have been strong. Vicky Yu, the NMMA Business Intelligence Director says,

“All new powerboat segments have recovered from any pandemic-related losses, with double-digit growth in six segments, surpassing pre-pandemic expectations. 2020 has been a banner year for new powerboat retail sales, and we expect that we’ll end the year with annual boat sales reaching a 13-year high.” 

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